Yearly Archives: 2025

Steiff Collaborates with POOPOSUPER Flagship Store to Launch a Limited Co-branded Teddy Bear, Ushering in a New Chapter of Trendy Art
The subsidiary of the joint venture company of Melchers Group and Steiff, Steiff (Beijing) Trading Co., Ltd., has reached a deep cooperation with the globa...

Showcasing the Vivid Details of Exquisite, Creating an Online Concierge Service – Melchers and The ShowCase Co-create a New Luxury Shopping Experience
In luxury retail, the consumer shopping experience is a crucial part of conveying the brand’s soul. Luxury goods are not just simple commodities; the...

Product Training of Showcase: Empowering a Novel Luxury Shopping Experience
Recently, Stefan Woditsch, Director of Operations, Melchers China, and Nicolas Courcoux, Chief Commercial Officer (CCO) of Showcase, an innovative imaging ...

Melchers and Wintersteiger Igniting the Passion for Ice and Snow
Since the successful hosting of the 2022 Beijing Winter Olympics, China’s ice and snow sports and market have experienced a remarkable surge. The goa...