Yearly Archives: 2022
THE IMPACT OF COVID-19 ON THE DAIGOU MARKET
In China, the term Daigou is used to refer to individual shoppers who purchase products from overseas that may not be locally available or may be signific...
THE FIRST YEAR OF TRICKER’S AUTHORISED SERVICE CENTRE IN CHINA
In October 2021, the Northampton footwear brand Tricker’s and its exclusive distribution partner in China, Melchers, jointly established the first Au...
TAPPING INTO CHINAS SINGLE MARKET POST LOCK DOWN DURING THE 14th DOUBLE 11 SHOPPING FESTIVAL
During this year’s double 11 sales extravaganza in China, new sales records could be recorded, although the growth on traditional e-commerce platforms lik...
Melchers Group and SAVinsight join forces to set-up an accredited service center for watches and jewelry in Shanghai
The Melchers Group and SAVinsight create a joint venture in China by setting-up a 360-degree service facility in Shanghai, China in H1/2023. Brands will b...
Report: China expected to become world’s largest luxury market by 2025
According to the Luxury Report produced by China News Service in 2021, China is predicted to become the top global luxury market by 2025.In 2021, 21% of ...
MATS achieved milestone for its principal Innovint
In October 2022, Melchers Aviation Technical Service (MATS) celebrated a milestone achievement: its strategic partner Innovint Aircraft Interior GmbH (her...
GMI Aero presents its latest version of hot bonder Anita 4.0 in China
Recently, the French aircraft composite repair and manufacturing equipment supplier, GMI Aero SAS, commissioned Melchers China for the sales and marketing...
What can be done to ensure sustainable development and competitiveness of the MICE industry?
Whilst it is anticipated that the MICE industry within APAC will continue to grow fastest, COVID has seen many destinations going backwards in performance...
Melchers China Joins Xplore Anhui Delegation
From September 20-22, 2022, the AHK Greater China organized its “Xplore China” field mission to Anhui. The Director of Operations China of Melchers China,...
MELCHERS COOPERATION MODELS
Entering a new market with a business is always a big and complex undertaking. When that market is China, this could not be more fitting. Likewise, if the...
Adapt to Survive — Western Brands on the Chinese Market
Before brands enter a market in a new country, it is essential to assess what store design strategy they should follow. The original store design is create...
Customer Centric Strategy
The needs of consumers continually shift in China’s retail market. It’s important for brands to pay attention and adjust their strategies to maintain their...
