Retail trends for Western brands in China
It is well known that the dead live longer. In China, too, the brick and mortar retail was predicted to collapse. The speed with which consumers adapted t...
New technologies disrupting Chinese automotive industry
China has nearly one in four of all of the vehicles sold in the world today. Whilst China’s automotive market is now maturing following an extraordinary p...
Melchers appointed as exclusive distributor of Red Box International in China
We are proud to announce our new partnership with Red Box International to become the exclusive distributor of their aviation product range in China. Throu...
Innovation in China is blossoming on many fronts
The pace of innovation in China is growing exponentially. Both Chinese business to consumer and business to business markets are witnessing phenomenal str...
Aviation in China offers soaring potential for foreign participation
Aviation in China is undergoing unprecedented change. This article discusses the market today, potential growth and the investment opportunities these present.
Chinese manufacturing plans to transform itself by 2025
China‘s manufacturing has been on a major mission to reinvent itself. On the verge of becoming the world’s largest economy, China at the same time faces s...
Melchers at the Greater China Day 2019!
On July 2nd, the annual Greater China Day event was held at the conference center of the Chamber of Commerce and Industry Stuttgart.
We invite you to visit our booth at SHOES & LEATHER VIETNAM 2019!
The 21st International Shoes & Leather Exhibition will be taken place from 10-12 July 2019 at Saigon Exhibition & Convention Center (SECC), Ho Chi ...
China’s new e-commerce law improves online market regulation
With the increase in smartphone use in China and rising disposable incomes, internet sales in China are booming. In 2018, China online transactions exceed...
We invite you to visit our booth at CPhI SHANGHAI 2019!
CPhI China 2019 is the leading Pharmaceutical show in Asia. Together with P-MEC China which focuses on pharmaceutical machinery and equipment, CPhI China i...
New Melchers China website was launched!
We are excited to announce that Melchers China’ entirely new designed website was launched in this week!In order to address our different target audiences...
How WeChat has grown to become one of the most important marketing tools for overseas brands in China
WeChat, launched in 2011, has grown to become one of the World’s leading mobile apps, with an estimated user-base of approximately 1 billion monthly activ...