Open up the Chinese Healthcare Market

Open Up the Chinese Healthcare Market

The Chinese healthcare market is dynamic and impacted simultaneously by several long-term trends and government reform and development programs. Increasing life expectancy and the consequences of the former one-child policy led to the rapid aging of society and the end of population growth. Changes in lifestyle, consumption and eating habits due to increasing prosperity lead to increased lifestyle diseases such as high blood pressure, diabetes, obesity, or overweight.

But how to seize the opportunities? This is where the Altride Healthcare, a subsidiary of the Melchers Group comes to play. Because the successful realization and mastering of the increasingly complex Chinese healthcare market requires an experienced and trustworthy partner with the same strategic mindset.

Altride Healthcare offers a set of tailored and brand-oriented solutions with localized expertise for a seamless expansion to Asia. Building on decades-worth of market and business management, our value-adding solutions and services enable our clients to attain their goals and optimize each market opportunity with success. Visit www.altridehc.com for more information.

Case Studies

We understand that every business requires a tailored approach for its China strategy. We jointly develop and implement a China strategy with each of our brand partners. There is no one-size-fits-all; thus, our case studies reflect the variety of cooperation possibilities.

Joint Venture and Corporate Governance in the Pharmaceutical and Medical Device Industry

To increase the market participation of a German family SME that produces cardioplegic and organ preservation solutions in the field of cardiac and transplant surgery, the Melchers Group became a shareholder of the newly established local Joint Venture company in China and provides a one-stop-shop administration, supervision and corporate governance solution, which includes management representation, and ensures smooth and compliant day-to-day operations.

Corporate Service Provider in the Medical Device Industry

To ensure a smooth running of clients' business in Asia and allow their focus to be solely on operations, Melchers China provides Corporate Services to the Asia Headquarter of a German manufacturer of ophthalmological instruments in Hong Kong.

Sales Agency for Medical Consumables Manufacturer

Melchers China is the sole sales and after-sales partner of a Slovenian producer of medical consumables for the Chinese pharma industry. We have developed key accounts with the regular annual delivery of several dozens of million medical tampons to Chinese TCM manufacturers.

In the field of pharma and daily care packaging, as well as pharma machinery, our machinery and industrial business unit represent several brands in the Chinese market. Learn more about what we have done.